I mentioned in a blogging, earlier today, that after I had lunch at Costco, went hiking at Lake Grapevine and checked out Gaylord Texan and the Big Balls of Grapevine, I went to Sprouts Farmers Market where something happened that will change my life.
My one longtime reader may remember me mentioning that I cancelled my longtime subscription to the Fort Wort Star-Telegram at the start of the month. I had a lot of issues with that paper. It was constantly shrinking. The ads were getting bigger and more numerous. They raised their rates and shrunk the paper.
When I experienced the Tacoma News Tribune, this past summer, with it also being a McClatchy paper, but one that had not gone bad, like the Star-Telegram had, the News Tribune still had a robust editorial page. Very few ads in the first section. No page after page of full page ads. Way more content.
Now, to be fair, the Tacoma market is a bit, well, uh, more educated than the Fort Worth paper's market, with way more high school and college graduates and a way higher per capita number of book buyers and readers. So, maybe a town gets the paper that matches its readers. I don't know.
So, I walk into Sprouts and this guy started yammering at me, wanting me to sign up for a raffle. I hate being accosted in this manner when entering or leaving a store. It seemed very un-Sprouts-like. Then he said something that had me saying I cancelled my subscription to the Star-Telegram this month. Then I got confused and said, "uh, are you hawking Star-Telegram subscriptions?"
"No. I'm hawking Dallas Morning News subscriptions."
I told him I'd cancelled the Fort Worth paper years ago due to bad delivery, then got the Dallas paper and the delivery was worse, so I cancelled it and went back to the Star-Telegram when they got a new carrier.
So, the deal was, if you paid for a year's subscription you got a big discount plus $85 of Sprouts gift cards. I said, I would not want to pay a year in advance for a paper that might not get delivered on time. So, he then offered me 3 months for $47.25 plus a $20 Sprouts gift card and another $5 gift card just for giving them another chance.
Sounded like a good deal. So, starting Thursday I'm back in the paper reading business. I'm pretty sure it will get successfully delivered because one of my neighbors gets the Dallas paper.
The Dallas Morning News is more like a real newspaper than the Star-Telegram. It'll be like reading the Seattle P-I or Times or Tacoma Tribune again. The Fort Worth Star-Telegram is more like my old hometown newspaper, that being the Skagit Valley Herald. Although the SV Herald has a better editorial page than the Star-Telegram. And way fewer embarrassingly dumb letters to the editor. But then again, once more, Mount Vernon is an area with a much higher educational level and number of readers than Fort Worth.
Unlike the Star-Telegram the SV Herald does not make note of anyone in the news or on TV's connection to Mount Vernon or the valley. When the SV Herald mentions Secretary of Defense Bob Gates it does not use verbiage like, "Secretary of Defense Bob Gates, who has a home on Big Lake in east Mount Vernon, has been asked to stay on by President-elect Obama." Everytime the SV Herald mentions Jim Cavaziel they don't use verbiage like "Mount Vernon's Jim Cavaziel plays Jesus in the new Mel Gibson movie."
When Mount Vernon was named the Best Small Town in the USA by, I think it was Rand McNally, it was a legit award, CNN showed up. But Mount Vernon did not have a citywide celebration. Those of us who lived there wondered if a mistake had been made. Don't get me wrong, Mount Vernon is a great town, but best in the USA?
Fort Worth got named as one of the most Livable Communities in America by some lobbying group in D.C. who used the bogus awards to advance their agenda. Fort Worth acted like the ugly girl suddenly finding herself winning a beauty pageant. In other words we had a city-wide celebration. I told this to a Tacoma city official (Tacoma/Pierce County won the same "award") and he chuckled. I asked if Tacoma had a city-wide celebration. "No", he said, "we politely thanked them. And then ignored it."
So, anyway, come Thursday I'm reading the Dallas Morning News. Please please please let there not be anything in there like "Dallas native Jessica Simpson is rumored to be pregnant with Tony Romo's baby." Or "Dallas native Jessica Simpson being pregnant with Tony Roma's baby is making cities and towns far and wide green with envy over Dallas' good fortune."